I have assembled these links to help you build a better logo.

How to Design a Logo from Just A Creative Design.

This article identifies things that make a good logo.

http://justcreativedesign.com/2008/01/08/how-to-design-a-logo/

Another article that identifies what makes a good logo.

http://www.1stwebdesigner.com/design/awesome-rules-designing-perfect-logo/

Common Mistakes in Logo Design

The article shows several examples of mistakes made in logo design.

http://www.smashingmagazine.com/2009/06/25/10-common-mistakes-in-logo-design/

50 Fantastically Clever Logos – Design Shack

This site has examples of good logos and textual descriptions below the examples that tell you what makes it good.

http://designshack.net/articles/graphics/50-fantastically-clever-logos

Logo Design in Illustrator

There are 15 tutorials (some have dead links) for creating logos in Illustrator

http://sixrevisions.com/graphics-design/15-excellent-logo-design-tutorials-using-illustrator/

Logo Design in Illustrator 2

This site has several more tutorials on using Illustrator as a logo design tool.

http://www.instantshift.com/2010/09/24/60-excellent-adobe-illustrator-icon-logo-design-tutorials/

Beer labels, anybody?

This is a textual tutorial, but it is kind of neat if this is the look you are going.

http://vector.tutsplus.com/tutorials/designing/design-a-print-ready-beer-label-in-adobe-illustrator/